We praised Tobias Wong back in November on his Citizen Citizen project which sold golden coke spoons and zinc box cutters. We're excited to report we've discovered his main site which features, in addition, this gun bible, a mirror puzzle and these unauthorized Burberry buttons which Burberry then starting using in their ads. via.
A good PSA is hard to find. Maybe this Postal Service business is making me all emo and gooey inside but I like these cancer videos. Cancer 1 & Cancer 2. Touching, honest and earnest. via. Andre writes in that the line for the first vid reads, "It´s necessary to believe in the cure of cancer. We believe" and the second, "Everybody needs some help to deal with cancer. We too."
McCann-Erickson, Belgium, has a clever and coy way to demonstrate the benefits of their extraterrestrial dildo pods in "Playworld," a female body mocked up like a map of an imaginary theme park. You can visit Tickleland, Exilaland and Orgasland. I just hope I have enough tickets to go on all the rides. Thanks to Dave.
New VW Polo commercial by director Frederic Planchon for DDB London. Beautiful. Uses guardian angels without being cheezy. From Shots: "[Filmed] in five days over a two-week period in Rio in December using, apparently, every available stunt man in Rio, and some from Sao Paulo, the spot featured a further 40 actors to play the humans...'We had to make sure that every person and every car on camera had a guardian angel, which meant not letting any stray Brazilians or cars into shot. Full lock-downs on busy Rio streets are very challenging. They like to get where they are going. Personally, losing my computer to a bunch of gun-toting 13-year-olds didn't particularly ease the production process.'"
We may not have seen the end of the PSP graffitti fracas. Here's a funny little vid done in the same style that Sony hired graf-heads to plaster New York and Frisco with. Except this one's about squirrels. Does this forebode the advent of guerilla marketing squirrels, pelting us with nuts emblazoned with PSP logos and containing PSP coupons? Probably not. Check out the vid. Agency: TBWA\Chiat\Day.