Smashing Nike Soccer Billboard

If you thought the Jumbo muffins were tasty, check out this Nike entry in the reality blurring billboard action. More pics here. Just make sure to wait 20 minutes after eating the muffins before playing soccer. Here's also 2 alternates to the pic making the rounds before of the muffin car crunch. And you say we never do anything for you. UPDATE: TheSpunker's been informed this pic was going around back in '04. But THAT pic didn't have the billboard in it. As Ad Pulp's David Burn writes, "proper context helps pay off the concept."