"Pick up your BKBEAVER.com Orders Here" reads this sign in a Burger King down by Wall Street. I thought, oh, CP+B doing some crazy "Beavers are nutty-koo-koo! A perfect brand extension to The (creepy) King! Gonzo advertising at its finest!" Upon visiting, I found the site boasts no beaver/burger flash games or virals or "send a real beaver with warm chicken sticks inside to a friend" service. There's no entry form to win Bogusky delivering Manwhiches to your office in a go-kart. You can order your fast food for pickup...and oh, I realize, looking at the store's address, it just happens to be located on Beaver Street. Rats. Incidentally, the Angus Burger was surprisingly tasty and possessed definite steak-like qualities.
Comments