Pace Circles the Wagons

Pace Media group is folding online advertising industry (read: win a free ipod) mouthpieces AdBUMb, 92.5 and NewMediaReport into one site called "Adotas." Preview the new site, debuting late Jan '06 here. Gotta love the pervasive pictures of Missy Ward and Shawn Collins of CPAempire (the affiliate network owned by  spam king Scott Richter) Affiliate Summit looking like they bought a banner ad for their wedding announcement. According to the mockup, Adotas will feature such scintillating articles as "Podcasting: Fantastic Future or Fizzling Fad?" and "The Lighter Side of Buying Ad Space" and cutting into the meat of the interactive advertising industry with incisive commentary like,  "Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium." Pace sales guy Ron Cummings the Second told me that if I act now, I can get 400k impressions for only $20,000, a $47,500 value. Furthermore, he said "Since we are both located in New York let me know what kind of food you like and I can meet you for a lunch meeting." Ron, my favorite food is green spam and eggs. I look forward to looking forward to meeting you for a meeting at lunchtime. UPDATE: Pesach, owner of Pace Media Group, just made a threatening call to get this post removed. He is concerned this post implies Pace is a spammer. If this post is not removed, he will call my boss and get me fired. That's the power of blogs. They enable tongue-in-cheek remarks to anger people who take them too seriously at a rate faster than ever before possible. UPDATE 2: In an email sent to myself, my boss and CPAempire, Pesach declares this post "LIBELOUS and FALSE" and asks, "What do you guys have against us, or against anyone else -- including CPAEMPIRE, AffilaiteSummit and Scott Ricther?" [sic]. You'd think people would show free advertising more gratitude.

Comments

[Ben Popken]

The post says the publications were being "folded into" Adotas, not that AdBumb is "folding."

[arthur]

"Folding" does not quite due justice to the evolving interactive publications built by Pace Media. In October '03, Ben, there was an average of one ad sponsor per weekly issue. In the past year and a half, Pace Media ezines have grown to four issue per week and over a dozen top notch advertisers. Yes, the editorial staff is amazing and is growing along with a base of opt-in readers who are hungry for news and comment. Adotas is the natural evolution of the space we all love: the digital advertising and marketing industry. I just heard from another Pace MG advertiser who said, as so many already espouse: "The phones ring off the hook when I advertise with you. Can we slow the stream of calls down?" Ben, I'm sure you only meant to be funny and , yes, you made me LOL, so thank you for the belly laughs. Go in peace and prosper. btw-If you're an affiliate and do not attend Affiliate Summit you must have rocks in your head (imho).8P

[Ben Popken]

Thanks for the corrections. Duly noted.

[Missy Ward]

Dear Ben,

I'm quite certain that you do not wish to to post any misinformation. Therefore, with all due respect, I humbly submit the two following corrections to your posting above:

1) Shawn Collins does not work for CPAEmpire. He is the President/CEO of Shawn Collins Consulting (www.ShawnCollinsConsulting.com)
2) Shawn Collins and I are happily married to other people, but we're ecstatic that you like the banner so much that felt the need to mention it here.

Thank you for making these two corrections.

Best regards,
Missy Ward

[Shawn Collins]

> Gotta love the pervasive pictures of Missy Ward and Shawn Collins of CPAempire

I am "of" Shawn Collins Consulting, and have never worked for CPAempire.

Affiliate Summit, Inc. is a company owned by Missy and myself and we run the conferences together.

I guess it's foot in cheek when you make broadsides and your info is wrong?

[David Burn]

This is the same guy who was blown away that I'd never heard of him, nor his media properties (who then sent me a ton of unwanted email asking me to report on his doings). I mean what was wrong with me? Any fool can see the power in his tagline, "The top source for new media and online advertising news."